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Athleticon


  • Date:

    9th-11th October 2020

  • Location:

    Atlanta, United States

  • October
  • 9th October - Atlanta, United States

Key Facts

  • Created by Dwayne Johnson and Dany Garcia with IMG, Athleticon brings together the power of athletics, wellness and entertainment to inspire a healthier, happier lifestyle
  • Uniting powerhouse brands, electrifying speakers, live competitions and performances, workouts, film screenings, live podcast recordings and more under one roof
  • Collaborations from UFC, Crossfit, World’s Strongest Man, Hollywood Studios and more
  • Explores innovations in nutrition and healthy living, and discovers the future of sport tech and fitness gear

Audience

  • More than 50,000 attendees are projected to attend and participate in different experiences across three pillars: Athletics, Wellness, and Entertainment

Partnership Structure

  • Bespoke packages available