The Real Club de Tenis Barcelona (Barcelona, Spain)
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Key Facts
Spain’s most historic tennis tournament and one of the most prestigious clay court tournaments in the world
Hosted at the esteemed Real Club de Tenis Barcelona
Centre Court Capacity: 8,000 seats
One of Barcelona’s key sporting and social events
Dominic Thiem won the 2019 edition
2019 prize money: €2.746 million
Audience
Global cumulative TV audience of 26.9 million viewers in over 160 countries
Spain is the primary TV market with 12.5 million viewers with a total for Europe of 18.5 million
Global broadcast of 3,600 hours
Attended by approximately 100,000 spectators each year
Partnership Structure
Title Sponsor: Event naming, company’s logo integrated with the official event logo, top level branding rights on prominent positioning and a comprehensive hospitality program
Institutional Sponsor: For Barcelona’s city hall
Official Sponsors: A family of sponsors receive different level of integrated rights across the tournament depending on category and sponsor objectives, including branding, promotion, hospitality and commercial rights
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