PGA National Resort & Spa – Champion Course, Palm Beach Gardens (Florida, USA)
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Key Facts
The Honda Classic is a premier PGA TOUR event as part of the ‘Florida Swing’
American Honda Motor Co., Inc. is the longest active title sponsor on the PGA TOUR and is celebrating the 40th anniversary in 2021
Contributes net proceeds to over 150 South Florida-based charitable organisations; will contribute over $5.35 million from the 2020 Honda Classic and over $50 million since the event’s inception
Primary beneficiary the Nicklaus Children’s Health Care Foundation
First-class experience for competitors, corporate partners and over 200,000 patrons who attend each year
Audience
Attracts over 200,000 in attendance
55.5 hours of coverage on Golf Channel and NBC
20MM viewers tuned-in to coverage of The Honda Classic in 2020
Televised in 211 countries and territories
Available in over 1 billion households worldwide
Partnership Structure
Founders Club Partner: Local presenting sponsorship package, hospitality, branding on all tournament assets (off-course) and communications
Official Partner: Category exclusivity for sponsored tournament element
Hospitality: Legends Club (upscale hospitality on 18), Private Chalet, Private SkySuite, Champions Club (Shared Chalet on 18), Waterford Club (Shared SkySuite on 17) and Bear's Den (cabana on 14)
National Presenting Sponsorship: Bespoke packages available